Social media marketing is a great way to get more exposure for your brand and reach more of your audience without ever having to spend a penny. Just imagine the reach you would have gotten if you had posted a video of yourself trying on a Chewbacca mask and laughing […]

So many companies treat social media like a free-for-all, and they just scatter their efforts and hope that something sticks. Yet social media marketing requires the same research and strategizing that your other marketing efforts do. A key part of that is establishing your brand to create awareness and encourage […]