Facebook has introduced yet another tool to help you get more out of your ads on the social network. Facebook Pixel is a tool that allow you to track conversions and attribute them back to your ads. For example, when someone sees your ad and then clicks through on it […]
Social media continues to be one of the best ways to attract and engage new customers. With social media, you can generate more exposure for your brand, get more traffic for your website, increase sales and conversions, and encourage customer loyalty. Before you can do any of that, you have […]
Contests have become much less common on social media, though we’re not sure why. They are a great way to engage users and to get more followers for your page and more traffic to your site. If you use contests effectively, you can get thousands of new followers and potentially […]
Social media marketing is a great way to get more exposure for your brand and reach more of your audience without ever having to spend a penny. Just imagine the reach you would have gotten if you had posted a video of yourself trying on a Chewbacca mask and laughing […]
So many companies treat social media like a free-for-all, and they just scatter their efforts and hope that something sticks. Yet social media marketing requires the same research and strategizing that your other marketing efforts do. A key part of that is establishing your brand to create awareness and encourage […]
Facebook is a popular site for marketers because it is so multi-faceted. Not only can you reach customers directly on the site, but you can also create brand awareness and funnel traffic by encouraging users to share and promote your content themselves. Marketing on Facebook is one of the best […]