In our digital world, it might feel like all marketing is done online. But, that would mean ignoring an incredibly effective strategy—out-of-home advertising. Out-of-home advertising (OOH) refers to the process of reaching consumers while they are, you guessed it, out of their homes. While this may conjure images of NYC […]

How do you inspire customer loyalty? PPC and social campaigns might not be the first things that come to mind—but maybe they should. Most marketers focus on acquiring new customers when it comes to paid marketing. That’s understandable—who wouldn’t want new customers? Bringing in new customers can help your brand […]

Would you like to have your skills endorsed by one of the biggest brands on the planet? That’s what you get when you earn a Google Certificate, and you might find your certificate helps you stand out in your choice of field.  With a range of courses in in-demand subjects, […]