TikTok has steadily grown to become one of the most popular social media apps. In Q1 for 2020, the app hit a record-setting 315 million installs, and soon dance routines, challenges, and #MedievalTikTok became all the rage. As TikTok’s popularity grew, so did one question: “How can I get on […]

With roughly 350,000 new tweets appearing on the platform every minute, building engagement via Twitter can feel like an uphill struggle.  To increase engagement on the platform, Twitter rolled out voice tweets, which let users share snippets of audio to their profile.  Learn more about voice tweet options and how […]

Yahoo Groups was one of the original online communities. You could use it to create or participate in online chats with people from across the world who have the same interests and ideas as you. A host of new online communication tools have been released in recent years. Many of […]

Twitter hasn’t had the easiest time adjusting to the new social media landscape. Facebook and messaging apps have been crushing the social media platform on paper. But, Twitter isn’t a ghost town. It has over 330 million active monthly users! Participating on Twitter is a lot more fruitful than you think. […]

When Instagram launched in 2010 with its visually-focused platform, it disrupted the social media scene. So big was its success that it sparked a whole movement in photo styling. Instagram has since added video, but its focus has always been one-off visual experiences that are shareable but sometimes leave marketers trying to […]

It was only a matter of time. Just like Amazon, YouTube, and Netflix before it, Facebook officially entered the video streaming game with Facebook Watch. What is Facebook Watch, and what does it mean for you your marketing strategy? What is Facebook Watch? Launched in 2017 to select users in […]

On the hunt for a Google+ (also called Google Plus and G+) alternative? It may be easier than you think! Since the social media platform closed its doors in 2019, consumers have been looking for another option to match the features, traffic, and SEO benefits. Luckily, there are several replacements […]