It’s time to get down to business and convince your boss that you HAVE to go to MozCon Virtual 2021. You’re already well acquainted with the benefits of MozCon. Maybe you’re a MozCon alumnus, or you may have lurked the hashtag once or twice for inside tips. You’ve likely followed the […]
Also read Search Engine Land’s guide to SEO: Content and search engine success factors Please visit Search Engine Land for the full article.
The YouTube playlist referenced throughout this blog can be found here:6 Part YouTube Series [Setting Up & Using the Query Optimization Checker] Anyone who does SEO as part of their job knows that there’s a lot of value in analyzing which queries are and are not sending traffic to specific […]
Background / Intro One of my longtime friends who was Internet marketing long before I was hit me up on Skype about a week ago praising Conversion.ai. I have to think long and hard about any other time he has really pitched or recommended something like that & really I […]
Content is king in SEO, but it’s critical that it’s the right type of content for your target audience and the SERP landscape for each client. Please visit Search Engine Land for the full article.
Also, Google released its webspam report for 2020 and the new Google Ads API Please visit Search Engine Land for the full article.
Google recently announced that they have delayed the release of the Google Page Experience update. In mid-June they are going to release the update as well as some new tools to help you out. But as you know, you don’t want to wait for Google to release their algorithm update […]
When you browse the internet, do you ever stop to wonder what’s happening in the background? If the answer’s no, don’t worry. You’re not alone. Most marketers, even great ones, don’t give the “tech stuff” much thought. How a website performs is just something for IT specialists to worry about, […]
Search engine optimization (SEO) used to be defined by the number of keywords and keyword synonyms across your website’s content. When Google launched its knowledge graph, SEO shifted away from simply relying on keywords, and search engine crawlers began prioritizing rich snippets and entities on search engine results pages (SERPs). […]