Best Social CRM

This article was originally published on Quick Sprout

Social CRM software makes the process of managing customer relationships across all your social media channels easier while bringing you closer to your customers. You can think of it as blending all the benefits of a customer relationship management tool with your Instagram, Facebook, Twitter, and/or LinkedIn.

Thankfully, there are social CRM tools that can help you elevate your brand and keep a finger on all your customer interactions. We go through each of the best ones below.

The Top 5 Best Social CRMs

  1. – Best all-in-one social CRM
  2. – Best for single users
  3. – Best for large social media teams
  4. – Best free CRM
  5. – Best for managing a lot of social accounts

Let’s dive a bit deeper into each tool to paint a clearer picture of how each tool functions and whether it’s a good fit for your social media operations.

#1 – Sprout Social — Best All-In-One Social CRM

Visit Sprout Social

  • Centralized editorial calendar
  • Social listening features
  • Track mentions in real time
  • Slack & Dropbox integrations

Try free for 30 days

Social media is at the core of Sprout Social’s all-in-one toolbox— perfect for both startups and businesses with up to 100 employees. It uses social listening features that give you valuable insight into the themes, messages, demographics, and conversations of your customers so you can always stay a step ahead of the curve.

Once you create an account, you’ll find a suite of tools that make social media posting and scheduling easy with a weekly or monthly calendar that gives you a bird’s eye view of your posting frequency by date. You can plan and prewrite posts across all your channels once you’ve set up a customized posting blueprint.

Customer management features include sentiment research and the ability to track conversations that mention your brand and how your customers feel about it.

The social media manager lets you take advantage of automation tools you can personalize, including the ability to interact with customers using rule-based logic through Twitter or Facebook.

Sprout Social integrates with some of the tools you’re likely already using, including Microsoft 365, Dropbox, Salesforce, and Slack.

Here’s a look at Sprout Social’s three pricing plans.

  • Standard – $99/user per month
  • Professional – $149/user per month
  • Advanced – $249/user per month

If you’re still on the fence about Sprout Social, you can try its 30-day free trial or request a demo first to get a firsthand feel for the tool.

Get started with Sprout Social here. 

#2 – — Best for Single Users

This article was written by Lars Lofgren


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