Data is changing the way we do business. The amount of information available to us as business owners and that we should be processing and using to our advantage is staggering. The amount of digital data, made and distributed, is 79 zettabytes. A zettabyte is one sextillion bytes. It’s a […]
Many times, marketers focus their SEO efforts entirely on discoverability. They want to tick that careful balance between keyword optimized and “keyword stuffed,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content. […]
Mentionlytics is an intuitive social media monitoring tool that lets you keep track of brand and product mentions across web and social media sources—even when you aren’t tagged. It’s the go-to solution for agencies, individuals, and businesses, regardless of their size, wanting to listen, analyze, and report every social mention […]
Google said it went from using your HTML title tag 80% of the time to 87% of the time in the past couple of weeks. Please visit Search Engine Land for the full article.
Forecasting, documenting and analyzing your content initiatives can help grow your brand’s visibility and your skills as an SEO. Please visit Search Engine Land for the full article.
Maybe you dream of being the next Jeff Bezos or Mark Zuckerberg and striking it rich with your college business idea. Or perhaps you are just looking for a way to make extra cash between classes. Whatever the case, entrepreneurship is a challenging but potentially lucrative task to mix with […]
Google’s John Mueller said on Twitter that he doesn’t think that Google does “anything special with all-caps headings.” So if you want to shout your headlines in UPPERCASE, go for it.
Google’s John Mueller was asked on Twitter if the sitemap ping tool still works or not. John said that he is “not aware of any changes there, and the URL seems to be responding to get requests as usual.” In fact, the official documentation still has this as an option.
If you know me, you know I love Instagram. Why? Because it is one of the only social networks left that is truly “personable” and the engagement is still decent because of it. But just like any social network, it requires a lot of time and work. Here’s the thing […]
The number of worldwide social media users will surpass 3 billion by 2021. That’s more than a third of the Earth’s population! That creates an incredible opportunity to reach online users, and you shouldn’t pass it up. However, not every platform works the same for every business. That’s why it’s […]